{"id":20283,"date":"2015-12-07T00:00:00","date_gmt":"2015-12-07T00:00:00","guid":{"rendered":"https:\/\/cms.fiveaa.com.au\/uncategorized\/jewellery-company-s-naked-ad-copping-enormous-backlash\/"},"modified":"2015-12-07T00:00:00","modified_gmt":"2015-12-07T00:00:00","slug":"jewellery-company-s-naked-ad-copping-enormous-backlash","status":"publish","type":"post","link":"https:\/\/cms.fiveaa.com.au\/news\/jewellery-company-s-naked-ad-copping-enormous-backlash\/","title":{"rendered":"Jewellery company\u2019s naked ad is copping enormous backlash"},"content":{"rendered":"

People are fuming over a jewellery company\u2019s latest ad campaign featured a naked woman.<\/h3>\n

\u201cI Love Ugly\u201d is a jewellery company in New Zealand, and it\u2019s quickly becoming an international house hold name for all the wrong reasons.<\/p>\n

The company is facing a furious backlash after it launched a campaign advertising its latest ring line with a clothed man\u2019s hands on a naked woman\u2019s breasts, crotch and backside.<\/p>\n

\"NAKED\"<\/p>\n

The campaign has caused quite a stir, with angry punters taking to social media to express their dismay.<\/p>\n

The national president for the National Council of Women for New Zealand, Rae Duff, spoke to Buzzed and said the images were disappointing and a backwards step for gender equality.<\/p>\n

\"naked<\/p>\n

\u201cWe are disappointed to see I Love Ugly\u2019s objectification of women in its latest ad campaign,\u201d she said.<\/p>\n

\u201cThe images use women\u2019s bodies as mere props and promote unequal power dynamics. It reflects how too often women in our society are seen as merely sexual objects and this feeds into our culture of abuse and violence against women. As a brand that targets young men, they should be doing more to promote healthy attitudes.\u201d<\/p>\n

What do YOU think of the ad?<\/p>\n

SEE ALSO: DAVID KOCH SAYS POWER HAVE PROVED DOOMSAYERS WRONG<\/a><\/strong><\/p>\n

SEE ALSO: SYRIAN REBEL BLOWN UP WHILE FILMING MESSAGE<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"

People are fuming over a jewellery company\u2019s latest ad campaign featured a naked woman. \u201cI Love Ugly\u201d is a jewellery company in New Zealand, and it\u2019s quickly becoming an international house hold name for all the wrong reasons. The company is facing a furious backlash after it launched a campaign advertising its latest ring line with a clothed man\u2019s hands on a […]<\/p>\n","protected":false},"author":6,"featured_media":20286,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[144],"tags":[],"geo_market":[],"class_list":["post-20283","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nJewellery company\u2019s naked ad is copping enormous backlash - FIVEAA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.fiveaa.com.au\/news\/jewellery-company-s-naked-ad-copping-enormous-backlash\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jewellery company\u2019s naked ad is copping enormous backlash\" \/>\n<meta property=\"og:description\" content=\"People are fuming over a jewellery company\u2019s latest ad campaign featured a naked woman. \u201cI Love Ugly\u201d is a jewellery company in New Zealand, and it\u2019s quickly becoming an international house hold name for all the wrong reasons. 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