{"id":8881,"date":"2019-09-04T00:00:00","date_gmt":"2019-09-04T00:00:00","guid":{"rendered":"https:\/\/cms.fiveaa.com.au\/uncategorized\/melbourne-broadcaster-hurls-insults-at-adelaide-following-new-tourism-ad\/"},"modified":"2019-09-04T00:00:00","modified_gmt":"2019-09-04T00:00:00","slug":"melbourne-broadcaster-hurls-insults-at-adelaide-following-new-tourism-ad","status":"publish","type":"post","link":"https:\/\/cms.fiveaa.com.au\/news\/melbourne-broadcaster-hurls-insults-at-adelaide-following-new-tourism-ad\/","title":{"rendered":"Melbourne Broadcaster Hurls Insults At Adelaide Following New Tourism Ad"},"content":{"rendered":"

SA Tourism\u2019s contentious \u201cOld Mate<\/a>\u201d commercial has sparked some criticism interstate, with one Melbourne radio host mockingly suggesting what other local activities could have been showcased in the ad.<\/h3>\n

3AW host Tom Elliott said on Tuesday:<\/p>\n

\u201cIs that all there is to do in South Australia? What about staring at a church or being able to drive at whatever speed you want in peak hour because there\u2019s no traffic jams?<\/p>\n

\u201cIt\u2019s got a lot of older people around the country very upset.<\/p>\n

\u201cLeaving aside the fact that I don\u2019t think many people are going to want to go to South Australia when you see this old bloke getting sad just from drinking a glass of wine and walking along a pier and going to the football\u2026 it really says old people are a bit hopeless.\u201d<\/p>\n<\/blockquote>\n

When SATC\u2019s Brent Hill explained the ad on FIVEAA Breakfast this week<\/a>, he said:<\/p>\n

\u201cThere\u2019s a lot of perceptions around Adelaide\u2026 people were saying about Adelaide it\u2019s a bucket list item, it\u2019s something I\u2019ll get to at some point in life and 20-odd years go by and they haven\u2019t come down. We really wanted to hit that perception straight between the eyes\u2026<\/p>\n

\u201cJudge Adelaide for yourself. A lot of people rely on third person commentary or really dated 15-20 year old commentary about Adelaide. We want people to come down and judge it for themselves.\u201d<\/p>\n<\/blockquote>\n\n

<\/p> \n